our name

the walk

it all started in new york, where we found ourselves sitting at a charming little café, sipping coffee and brainstorming ideas for our brand. we knew we wanted a name that captured the essence of what we aimed to create, but nothing felt quite right.
the café was located on a bustling street, the kind of place where the energy of the city pulses through every passerby. as we watched the people around us, we noticed an endless parade of individuals, each walking with a unique style, a distinct flair that was entirely their own. it wasn't just the clothes they wore, it was the way they walked, as if their style was an extension of who they were.
each person’s walk told a story—of self-assurance, of individuality, of the silent yet powerful statement that fashion can make. we realized that what we were witnessing was more than just a collection of outfits, it was the embodiment of confidence.
inspired by this realization, we knew we had found the name we were searching for: the walk. it was the perfect representation of what we wanted our brand to stand for. the walk isn’t just about fashion, it’s about a lifestyle, a movement that celebrates the confidence and individuality that fashion can inspire.